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Dernières publications
PUBLICATIONS - Communications
Ci-dessous les 12 dernières publications. Pour en voir davantage utilisez le menu des auteurs / années.
R. BOURGUIGNON, M. FLOQUET (2017), When a union strategy meets a business strategy: the union voucher and the financing of French unionism. , 22e Journées d?Histoire du Management et des Organisations Biographies et histoire du management, CNAM, Paris France
I. AIME, F. BERGER-REMY, M. LAPORTE (2016), The brand manager's challenges in the digital era , 7th International Research Meeting in Business and Management (IRMBAM-2016), Nice France
I. AIME, F. BERGER-REMY, M. LAPORTE (2016), The brand manager system twenty years after Low and Fullerton's critical-historical evaluation , Proceedings of the Academy of Marketing Science, AMS-WMC, Paris France
R. BEAUJOLIN, T. BOUDES, N. RAULET-CROSET (2016), How animal's resistance contribute to organizational life : an analysis through animal's agencies in the case of hunting with hounds , SCOS Conference, Uppsala Suède
E. ALBERTINI, F. BERGER-REMY (2016), Does it pay to sustain a brand? A meta-analysis of the relationship between intellectual capital and the financial performance of the firm , EURAM 16th Annual Conference, Paris France
I. AIME, F. BERGER-REMY, M. LAPORTE (2016), Is the brand manager system doomed to disappear in the age of data? , 45th EMAC Annual Conference, Oslo Norvège
D. BOUTEILLER, M. COSSETTE, P. GILBERT (2016), À quoi tient la pérennité des outils de gestion? Le cas du modèle d'évaluation de la formation de Donald Kirkpatrik , ACFAS, Montréal Canada
R. BOURGUIGNON, M. FLOQUET (2016), The quasi-market to the rescue of French unions? , 11th European Congress of ILERA, Milano Italy
R. BOURGUIGNON, F. NOEL, P. GILBERT, N. RAULET-CROSET (2015), LE MODELE DU BUSINESS PARTNER A L?EPREUVE LES ENSEIGNEMENTS D?UNE ENQUETE AUPRES DE DIRIGEANTS D?ENTREPRISE , 26ème congrès de l'AGRH, Montpellier France
K. KARMENI, O. DE LA VILLARMOIS, A. BELDI, F. MANSOURI (2015), Managing Innovation basing on Socialization: the Case of Franchise Networks , EGOS
R. BOURGUIGNON, K. YON (2015), La transparence financière des organisations syndicales au prisme de la démocratie syndicale , 6ème congrès de l'AFS, Université de Versailles Saint-Quentin-en-Yvelines France
P. GILBERT, N. RAULET-CROSET, R. BOURGUIGNON, F. NOEL (2015), LA SEGMENTATION DES SALARIÉS, ENTRE NATURALISATION ET EUPHÉMISATION MANAGÉRIALES , 6ème congrès de l'AFS, Université de Versailles-Saint-Quentin-en-Yvelines France